Automotive expertise

TNS specialist automotive market insights

Our TNS Automotive experts live and breathe automotive. They know, and understand, the markets, strategic business challenges and decision implications of the industry, many of them coming to TNS from backgrounds with major domestic and import automotive manufacturers. Our automotive industry experts are supported by a portfolio of business solutions and resources that are designed to inform our clients' market information needs throughout the product life cycle, including:

concept tests and car clinics
product testing
market segmentation, positioning and opportunity analysis
new car and van buyer surveys
product quality monitoring
sales promotion tracking
brand and advertising tracking
corporate image studies
dealer attractiveness and retention
customer satisfaction and commitment studies

TNS Automotive is the leading global provider of market research and insights, with a specialist network of over 350 dedicated researchers in over 50 countries